Plotting the next chapter of lifetime activation

9 case studies that silently leaked (or earned) millions. Plus the system to audit your own gaps.

Each chapter of my upcoming book brings an example where a Change FlagTM appeared – and cost or earned the company millions of dollars. These are common, not earth shattering scenarios that every company experiences – usually without ever realizing.

This book will help you notice when these Change Flags wave, so you can quickly and easily remove them – and grow like you did in the early days.

Do you own activation at a SaaS brand doing more than 10M in ARR? I’d love to invite you to be a beta reader.

Read a sample chapter (warning: it’s spicy)